Why Do so Many Small Businesses Fail?
Somewhere between 60-90% of new businesses fail to survive. Just about everyone agrees, starting a new business has a low success rate. The real question is not how many fail, but WHY so many fail.

Somewhere between 60-90% of new businesses fail to survive. Just about everyone agrees, starting a new business has a low success rate. The real question is not how many fail, but WHY so many fail.

In this essential episode, Michael Swenson, Founder of CrisisTrak, shares how to build crisis plans that safeguard your enterprise from disasters. If you struggle with blind spots that could erase years of value, you won't want to miss it.
You will discover:
- How to form a crisis team for rapid, organized response
- Why early planning protects customers, employees, and investors
- What Crisis Track automates to streamline your recovery

As a business consultant and coach, some of the most powerful and transformational moments I've experienced have been the simple act of telling a business leader or executive team something that they already know. Reflecting on this made me ask why we so often know the right thing, but fail to do it.

How fast do you want to grow your business? As your business progresses through each stage of growth, you will need to strategically decide whether you are willing to make the changes necessary to keep growing.

In this practical episode, Sue Schuster, COO of BizFi.io, shares how you can access growth capital without always putting your personal assets on the line, why corporate credit matters more than most founders realize, and how to use debt strategically instead of fearfully. If you struggle with needing capital to hire, buy equipment, or scale but hate the idea of personal guarantees and high-cost advances, you won't want to miss it.
You will discover:
- How to use equipment financing first so the asset itself serves as collateral and frees up other cash
- Why building true corporate credit (Dun & Bradstreet, Equifax Business) takes deliberate action most founders skip
- How to test whether your funding plan is actionable before you take on any debt

In this no-nonsense episode, Sheldon Wolf, Founder of Intellitary Real Estate & Mortgage Referral Network, shares why “follow your passion” is dangerous advice and how to build businesses designed to profit from day one. If you’re thinking about starting a business but worried you’ll turn a hobby into a money pit, you won’t want to miss it.
You will discover:
- Why following your passion alone often leads to starting the wrong business
- How to build a business backwards from monetization instead of from the idea
- What the hidden costs of customer acquisition do to true profitability

In this empowering episode, Dominic Forth, CEO of Thought Leaders America, shares how early-stage founders can build credible visibility and turn media into real revenue. If you feel stuck because no one trusts you enough to buy yet, you won’t want to miss it.
You will discover:
- Why your revenue problem is often a trust problem, not just a lead problem
- How to use podcasts to gain visibility and real-time feedback without waiting for perfection
- What to do with media appearances so they become revenue-generating assets

Did you know there are different types of founders? Do you know what type you are? Did you know that there are different strategies for each type of founder? Where many founders get it wrong is they choose the wrong strategies simply because fail to recognize these differences.

In this practical episode, DeeAnn Palin, Founder and CEO of ONPOINT Business Solutions, shares why treating HR as pure overhead keeps founders stuck and how to turn people strategy into a real growth lever. If payroll feels like your biggest expense yet you’re still leaking talent and time, you won’t want to miss it.
You will discover:
- Why treating HR as pure expense creates hidden leakage and blocks the next growth stage
- How to know when fractional strategic HR support becomes cheaper than doing nothing
- What the real math of turnover and misallocated rewards is costing you every year

Where does growth come from, incremental gains, or quantum leaps? There are so many articles written on this question, and they come to virtually every single conclusion. I'd like to take a moment to try to explain why the answer is "YES" and what that means for your business.

In this strategic episode, Scott Ritzheimer, Founder of Scale Architects, shares how to push forward into Predictable Success even when your team is imbalanced and you’re already in Whitewater. If external pressures force you to scale despite missing the ideal style mix, you won’t want to miss it.
You will discover:
- Why some organizations must drive to Predictable Success even with an imbalanced team
- How to protect the operator voice using the designated driver strategy
- What five systems you must build while still freeing operators to execute
You will discover:
- Why some organizations must drive to Predictable Success even with an imbalanced team
- How to protect the operator voice using the designated driver strategy
- What five systems you must build while still freeing operators to execute
You will discover:
- Why stepping into management is a career change, not a promotion
- How to create clarity around expectations for new managers
- What the Four Ps of Leadership framework reveals about where clarity is missing

The #1 reason founders (who want to take their business into Predictable Success) never make it there has nothing to do with the value of their product, the size of their market, or their capacity as a leader. In this article I’ll show you exactly what it is.
